Forlag: SAGE Publications Inc
- Type: Bog
- Format: Paperback / softback
- Sprog: Engelsk
- ISBN-13: 9781412931038
- Udgivelsesdato: 18-03-2008
- Første udgivelsesår: 2008
- Originalsprog: United States
- Sideantal: 264
- Indbinding: Paperback / softback
- Forlag: SAGE Publications Inc
- Sideoplysninger: 264 pages
- Mål: 241 x 172 x 15
The field of corporate communications describes the practices organizations use to communicate as coherent corporate “bodies”. Drawing on the metaphor of the body and on a variety of theories and disciplines, this title challenges the idealized notion that organizations can and should communicate as unified wholes.


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